Hi. I’m Sasha Menon.
I build marketing systems that turn brand into pipeline.
I've led marketing programs that drive measurable growth — from positioning and go-to-market strategy through to demand and revenue impact.
At Autodesk, the programs I built across nine markets influenced $50M+ in pipeline and generated 300+ qualified opportunities.
Before that, I spent 12 years as a creative lead at DDB, Leo Burnett, BBDO and Ogilvy — building campaigns for HSBC, Guinness, MINI, Fonterra and Nestlé. That's where I learned how brand actually works. The demand side came later, but the two together is what makes my approach different.
My focus is simple: fewer, sharper programs that convert, not activity for its own sake.
sash_12@yahoo.com
LinkedIn